The Town of Whitby and the Business Advisory Centre Durham (BACD) are announcing a plan which they say will revitalize downtown Whitby and Brooklin.
The parties are joining up with the My Main Street Local Business Accelerator program, which is an initiative backed by federal funding.
Both downtown Whitby and downtown Brooklin will get funding for small businesses, along with dedicated ambassadors and special market research.
“The program focuses on creating and maintaining vibrant and inclusive local main streets while providing residents, new entrepreneurs, and existing businesses with economic opportunities in our main street communities,” reads a release.
“This program will help our local entrepreneurs and small businesses bounce back from COVID-19 and ensure we continue to build flourishing and vibrant downtowns in Whitby and Brooklin,” said Whitby MP Ryan Turnbull in a statement. “We know our small businesses are the beating heart of our main streets and ensuring they are thriving and prosperous is a high priority for the residents of our community.”
“Main Street businesses have suffered during the pandemic and this program is to help them recover and strengthen their offering to the community,” said BACD CEO Teresa Shaver in a statement.